By scanning the competition poster's QR Code (machine readable code) with the aid of a SmartPhone, customers could then enter their details on the website to stand a chance of winning the main prize of a DStv decoder.
Concept • 3D graphic image • mobile design • Poster design
Members of the public were requested to watch an embedded YouTube video, answer a related question and fill-in their personal details in order to stand a chance of winning the main prize.
